Campaigns

Why is only a small % of my Estimated Audience actually receiving the Campaign?

There are a number of reasons why the actual number of people who open your Campaign will be lower than the estimated segment Audience Size. Two common ones are: Estimated Audience Size for Campaigns doesn’t account for uninstalls. If you send out a Campaign to users who have uninstalled the app, they won’t receive the […]

Why am I seeing ‘0’ for the Estimated Audience Size in my Campaign Targeting?

There are a number of reasons why you may see an estimated size of ‘0’ for the audience segment you enter. General issues with push notifications such as an invalid push certificate can affect the delivery of push notification Campaigns. For example, an invalid push certificate will affect both support and Campaign notifications. Please ensure […]

Why am I able to target Campaigns to iOS or Android users, but not both?

In order for our system to recognize which devices are capable of receiving Campaigns, you’ll need to call the right APIs when initializing the Helpshift SDK on Android or iOS. The HelpshiftCore call now includes Support+Campaigns, whereas HelpshiftSupport contains only Support functions. Please be sure that you have integrated a Campaigns-compatible version of the Helpshift […]

Why am I seeing a low ‘Messages Sent’ number for my in-app Campaign?

For in-app Campaigns, the definition of ‘Message Sent’ is different than for push Campaigns. In push Campaigns, the ‘Message Sent’ number only indicates how many users the push notification has been delivered to, and requires no confirmation from the end user. In in-app Campaigns, the ‘Message Sent’ number does not change until the user taps […]

How can I target my Campaigns based on user-specific data?

When defining the target audience for your Campaign, you’ll have the option to select User Properties as a segmentation group. User Properties are custom values specific to your app and business model. These values can be numbers (integers), words (strings), dates, and True/False. Examples might include: Dollars Spent Membership Tier Last Purchase Date Registered Subscription […]

How can I target my Campaigns to users who have reached out for support in the past?

To proactively message users who’ve reached out for support previously, you can target your Campaigns based on support-related filters, such as Issue status, Tags, CSAT Rating, etc. This functionality is useful in the following cases: Alerting users when bugs have been fixed Letting users who wanted a feature request know when it’s been shipped Sending […]

What are Notification Buttons in Campaigns?

Along with the primary action defined in your Campaign, you have the option to enable a Notification Button which allows you to enable a secondary action when the button is pressed. For example, you could choose ‘Rate App’ as a primary action, so that tapping the push notification would open the app, and ‘Yes / […]

What do the different Campaign Actions do?

When users receive your Campaign and tap the notification, an action of your choice will occur. You can choose one of actions below for your Campaign: Launch App: Opens the app on users’ devices Open Deep/HTML Link: Opens a specific page in the app or takes use to a URL in the default browser on […]

Should I run Broadcast or Continuous Campaigns?

There are two types of Campaigns: Broadcast and Continuous. You’ll want to do a Broadcast Campaign if your Target Audience is already defined. You can send a Broadcast Campaign out immediately, or on a certain date and time. Example: You have a mobile shopping app with a user base that is only in the United […]

How should I define the segmentation/target audience for my Campaign?

Your Target Audience defines the type of user you want to receive your Campaign Message. You can target your users based on 34 different types of properties: device, engagement, user, and Issue. Device properties are solely related to your app users’ devices. They are automatically passed through to the Helpshift Dashboard, and do not require […]

What are Campaigns and how do I use them?

Campaigns allow you to proactively send a message (in the form of a push notification or in-app message) to any user who has your app installed on their device. They can be used to encourage user re-engagement, announce app version updates, request highly engaged users to review your app in the app store, and more. […]

Video: Campaigns Overview

This visual walkthrough of Helpshift Campaigns provides an overview of the benefits of the Campaigns feature as well as detailed instructions on how to set up your first Campaign. To learn more, see What Are Campaigns And How Do I Use Them?